Vance Bell, Website Design and Development

Helping clients
succeed online
since 1994.

the web for breakfast

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Full-time Freelance Web Contractor

As a freelancer and consultant, I provide cost-effective and compelling Web design, Web development and marketing services for businesses, non-profit organizations and educational institutions in the Philadelphia region and beyond.

Status: Currently available for freelance or consulting projects.

If you are potential client seeking to discuss your current project requirements, please contact me, or submit the helpful online quote form for a speedy response.


At this time, I am not seeking a full-time, salaried position.

Nonetheless, if you have an opening for an exceptional web project or team leader, Web or interactive project manager, information architect, or Web manager in an agency, cultural, arts, non-profit or educational environment, let me know.

Professional Experience


SoftOrigins Inc. — VP, Technology

Lead and manage Web and interactive projects for this provider of integrated application development and Web technology solutions.

  • Manage Web development and interactive projects
  • Develop project plans, specifications, application prototypes and information architecture
  • Conduct business process and requirements analysis
  • Manage project change orders and impact analysis
  • Develop RFP responses, proposals and cost estimates
  • Conduct new business development as technical representative
  • Oversee project teams
  • Contribute to user interface, design and development efforts
  • Contribute to application and website testing efforts


Zigzag Net, Inc. — Director of New Media

Oversee production of Web and interactive projects for this provider of integrated marketing, graphic design and Web technology solutions. Manage clients ranging from Global 500 corporations to non-profit organizations.

  • Managed Web and interactive communications projects from initial consultation through successfully launch
  • Developed and maintained long-term client relationships
  • Created and monitored schedules, deliverables and internal and vendor resources to deliver projects on time and on budget
  • Developed and managed departmental processes and quality assurance measures
  • Developed user-interface, general information architecture and navigation principles for client Web sites
  • Conducted search engine optimization (SEO) and search engine marketing (SEM) efforts for clients and employer, including traffic analysis and reporting
  • Provided short- and long-term Web strategy for clients
  • Developed RFP responses, proposals and cost estimates
  • Acted as technical representative in sales efforts with potential clients
  • Managed company-wide hardware and software purchases and related vendors
  • Managed and trained junior developers and interns
  • Developed and/or edited client and in-house marketing and sales materials
  • Contributed to in-house technical innovation and overall business strategy
  • Key Accomplishments:
    • Designed a patent pending Web application for lead disbursement and management within the real estate market (USPTO Application #20080208651)
    • Planned and managed the development of a custom eLearning management system (LMS) and assessment application for the Delaware County Police Department
    • Planned and managed the development of a custom, Web-based content management system (CMS) product
    • Successfully completed over 100 Web-related projects for corporate, non-profit, municipal and small- and medium-sized business (SMB) clients in diverse markets


Zigzag Net, Inc.—Front-end Web Developer

Developed Web and interactive/multimedia projects for corporate, higher education and non-profit clients.

  • HTML / CSS / Javascript front-end development
  • Graphic manipulation and optimization
  • Creation of QuickTime VR movies, video conversion of streaming media files (Windows Media and Real Media)
  • Managed and maintained PC and Mac computing hardware, software and local Appletalk-TCP/IP network


Univ. of Pennsylvania, Information Systems and Computing—Web Content Manager

Developed editorial content for the NewJour archive of new electronic journals and publications. NewJour was the earliest and largest such Internet archive in existence during the 1990s.

  • Created and edited written content for listserve and online archive
  • Researched current and emergent electronic publications
  • Tracked upcoming e-publication releases
  • Monitored e-publishing industry trends


Freelance Web Contractor

Provided Web design, development and online marketing services to select regional clients, including:

  • Rohm & Haas
  • University of Pennsylvania
  • Rosemont College
  • W.W. Norton
  • Camden Children's Garden
  • March of Dimes
  • AND 1
  • Stewart's Restaurants
  • UNTUCK Design
  • Women Against Abuse
  • Dambuster Deicer
  • Precision Mechanical Services
  • S. T. Hudson Engineers
  • Hudson International Group
  • Generation 3 Electric
  • Nocella Roofing
  • Fertility and Gynecology Associates
  • Surety Bond Associates


Other Voices: The eJournal of Cultural Criticism
Editor-in-Chief, 1997-2007

An award-winning, peer-reviewed, humanities journal. Founding editor. Originally published at the University of Pennsylvania

  • Oversee all operations of the journal
  • Manage and maintain website and server resources
  • Manage publicity and reciprocal ad agreements
  • Develop peer-review network and manage peer-review process


  • University of Pennsylvania, Philadelphia, PA
    Undergraduate studies in History of Art and English. Minors in Chemistry and Biology. Graduate coursework in English. Coursework at Bryn Mawr College in History of Art through the Quaker Consortium agreement.
  • Williams College, Williamstown, MA
    Undergraduate study with emphasis in natural sciences (biochemistry, chemistry, biology).

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Download Resume

Skills & Proficiencies

  • Web Design
  • Web Development
  • WordPress Theme Design
  • WordPress Development
  • Shopify eCommerce Development
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing
  • Email Marketing, Design and Development
  • Information Architecture
  • Web Application Design
  • Wireframe Prototyping
  • User Experience Design
  • Usability Design
  • Project Management
  • Team Management
  • Technical Writing
  • Proposal Development
  • RFP Development
  • Copywriting
  • Copyediting
  • Client and Vendor Management
  • Web Hosting
  • Javascript
  • PHP

Software and OS

  • Adobe Photoshop
  • Adobe Dreamweaver
  • MS Visio
  • Axure (Web application wireframing and rapid prototyping tool)
  • Web CEO (SEO software)
  • MS Project
  • Adobe Acrobat
  • MS Office Suite
  • Various software packages for 360° view and flat panorama creation
  • FTP, Telnet, SSH
  • Basic Linux/UNIX
  • Installing, troubleshooting and upgrading PC and Mac hardware and software
  • Windows OS (95/98/NT/2000/XP/Vista/7/8)
  • Mac OS X